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Link building

By |19 July 2018|Uncategorized|

A course from ClickMinded using Alexa tools, I can't help think you could use Google searches for most of this https://course.clickminded.com/courses/458097/lectures/8468782 Gareth Hoyle - Low Cost Link building Google, Linkedin, the telephone. Spy on competitors - MajesticSEO, Ahrefs allmytweets, see all of a persons tweets and find email contacts Free directories.  Yell.com, supplier directories, alumni directories, staff discount. Seed sites ...

Seth Godin from 2007 – How to spread your ideas

By |1 October 2015|Uncategorized|

Seth Godin from 2007 - How to spread your ideas Sliced bread was invented 15 years before it was widely taken up.  The invention of sliced bread was essentially a failure until the idea was spread by advertising. Customers don't want email mail they want me-mail - it has to be about 'me' or them. https://youtu.be/xBIVlM435Zg

Plesk 12

By |20 June 2015|Uncategorized|

Sometimes on Plesk a login issue causes the left panel of server management links to not appear.   So you have the main screen of subscriptions/web sites appearing only. A simple server restart can usually fix this. Please claims the issue was fixed in v 12. When installing a new Wordpress site manually - due to migration from another server ...

Landing Pages

By |28 August 2014|Uncategorized|

A site wide header dedicated to promoting the company’s strengths will help explain to visitors landing on any page on your site  why they should do business with you. http://unbounce.com/landing-page-examples/36-landing-page-designs-critiqued-for-conversion/

A better way to achieve conflict resolution

By |28 June 2014|Management, Uncategorized|

Typical short term solutions to conflict resolution: 1. Ignore the conflict - can be appropriate if you don't have all the information available, maybe it appears like a conflict but it's not, a wait and see approach may be useful here. 2. Giving in - resolves the conflict but next time the giving in party will be expected to give ...

HomeAway Buys Stayz, Priceline to Buy HomeAway?

By |11 December 2013|Uncategorized|

In December 2013 HomeAway spent USD$198M on Stayz group from Fairfax Digital. Stayz generated AUD$25.4M in revenue to June 2013 with 40 staff and claims to generate 550,000 unique monthly visitors to its Stayz, Rentahome, TakeaBreak and YesBookit sites. 33,000 properties are listed with Stayz, generating 430,000 room nights. Some ratios: The average room nights per property (or per negatively ...

Tracking Individual Newsletter Links with GA

By |12 November 2013|Uncategorized|

Google Analytics (GA) UTM tracking code generator https://support.google.com/analytics/answer/1033867?hl=en Example below uses utm_content=Link1 to enable reporting separately on each link in the newsletter to see what customers are most likely to click on. Example: www.hotel.com.au/page1.aspx?utm_source=eNews&utm_medium=Email&utm_term=13Nov&utm_content=Link1&utm_campaign=eNews

The complaining customer wants a reason to stay not a form letter

By |20 October 2013|Uncategorized|

From Seth Godin's Blog The complaining customer does not want refund,  He wants a connection, an apology and some understanding. He wants to know why you made him feel stupid or ripped off or disrespected, and why it's not going to happen again. If you have a department that sends out form letters and refund coupons, what you've done is ...

Quickest way to find the owner of an Australian .au domain name

By |16 September 2013|Uncategorized|

The quickest way to find an Australian .au domain name owner is to use the recover password tool at http://www.ausregistry.com.au/tools/recover-password. The AusRegistry.com.au recover password tool can also be used to help transfer Australian domain names between registrars. Ausregistry.com.au also provides the raw list of domain which 'drop' each day http://www.ausregistry.com.au/tools/official-domain-name-drop or those domains which someone has forgotten to renew, which happens a ...

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