Grow your business online
Find your edge with the experts in Web, Marketing and Business Operations
Results you Need
Even the most sophisticated marketing strategy is useless if it doesn’t perform. That’s why Lawson Digital uses actual data to drive decisions.
Ignoring the “shiny object syndrome” of marketing trends, at Lawson Digital, we choose only the most effective white hat tools and strategies to meet our clients’ unique objectives — not the other way around.
If all or part of your business could benefit from an amplified web presence, Lawson Digital can tailor an action plan to help you thrive online. We offer full stack digital marketing solutions along with clear, reliable advice for revenue growth.
Why work with Us?
What We Do
Digital marketing should never hinge on "the vibe".
Data-driven marketing uses real numbers and patterns. We collect and analyse your website and competitor data, as well as customer interactions and engagement. Lawson Digital is then able to provide you with insights, trends and strategies to predict, harness and capitalise on future user behaviour.
4 Pillars of Marketing
Focusing on best practices and results-based methods, we work closely with you to implement actionable intelligence that will turbocharge your website revenue.
With an appreciation for the bigger picture - how your entire business works, not just the online portion of it - Lawson Digital brings versatility to any project. In short, we measure, market, monetise and monitor.
Unlike most marketing agencies, when you work with Lawson Digital, you go direct to the source. There's no account management layer to contend with, just unimpeded access to experienced digital marketers.
We never sugar-coat. What we offer is a dedicated, personalised and practical approach that combines multiple skill sets with creative problem-solving.
We Walk the Talk
We've had skin in the game with our own online businesses since 2002! With knowledge and experience across a broad range of disciplines, we're able to find the most efficient and economical way to improve conversion and performance for your website.
Your success is ours too! That's why we continually track our work to ensure we're delivering the best value possible.
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A lean team of problem solvers
Matthew Lawson — Managing Director
BE (Elect) UTS
Matt has been in online marketing since the dawn of the internet! As a new graduate he worked for Commbank registering the bank’s first domain names in 1995. He co-founded ATS — a Telco consulting business during the deregulation of the Australian telecommunications market — before going on to establish online accommodation booking services Hotel.com.au and Getaroom.uk. Matt continues to reach new targets and drive revenue as Managing Director of these websites.
Shelley Cardwell — Digital Strategist
BA / BSc ANU, Grad Dip Law USYD
Shelley started out in legal case management at the Federal Court of Australia, but soon switched to the fast paced online world. Over the past decade she has consulted to both government and private enterprise — working across industries ranging from travel & accommodation, professional associations, education, biotechnology, health & fitness, and retail — providing fluid marketing strategies, web analytics and actionable reporting whilst keeping a close eye on ROI for her clients.