Seth Godin from 2007 – How to spread your ideas
Seth Godin from 2007 - How to spread your ideas Sliced bread was invented 15 years before it was widely taken up. The invention of sliced bread was essentially a failure until the idea was spread by advertising. Customers don't want email mail they want me-mail - it has to be about 'me' or them. https://youtu.be/xBIVlM435Zg
Roger Sharp Digital Tsunami
Roger Shard Chairmain APD, Non-Executive director Webjet - involved with Lastminute.com.au and sale to Wotif.com https://youtu.be/CE50Ndh2ZIw